SEO, LLMs and Visibility
From scattered to systematic: build an organic engine that compounds over time.
SEO and LLM optimization shouldn’t be a guessing game. We’ll clarify your search opportunities, structure topics into clusters, and optimize your content so both Search engines and AI systems understand, rank, and reuse it. Then we install simple workflows so everything scales without burning your team out.
Who This Is For
SMEs & Founders
Who need sustainable inbound, not just spikes.
Content Teams
Producing content but missing a clear SEO and LLM optimization plan and internal linking.
Growth-Focused Brands
That want measurable growth (dashboards, workflows, accountability).
Outcomes You Can Expect
Build an SEO system that drives sustainable organic growth.
Keyword & Topic Strategy
A clear strategy mapped to your buyer journey.
Topic Clusters
Question‑driven topic clusters and answer‑first on‑page patterns that make publishing faster and more visible in AI search results.
Internal Linking System
A simple system that lifts authority page by page.
Analytics Dashboards
Track what matters: traffic, rankings, conversions.
Packages
Each package is designed to build a sustainable SEO system that drives organic growth.
Micro-Audit & Fix – SEO & AEO Focus
Resolve a specific SEO or AI search friction point on 1–2 high-value pages.
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Pre-call intake to define 1–2 priority pages and the core issue
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Targeted review for issues like cannibalization, missing primary keyword, broken Hn structure, or weak answer‑first sections
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Concrete on-page recommendations (copy, structure, internal links, answer‑first block + FAQ)
Deliverables
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Mini-audit summary (PDF or Notion)
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Step-by-step fix list for each page (SEO + AEO recommendations)
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30-minute walkthrough call with Q&A
Best for: teams who want a low-friction, fast win on a critical SEO or AI visibility issue.
Prices shown are starting points, ex-VAT. Final quotes may vary based on site complexity and number of languages (FR/EN/DE). 50% to book, 50% on delivery. EUR billing; other currencies on request.
Starter – SEO & AEO Clarity Audit
Get a focused roadmap of quick wins and priorities across SEO and AI search.
- Technical and on-page scan (core web vitals, metadata, cannibalization, internal links)
- Keyword & question opportunity map (primary + supporting terms + key questions users and AI tools actually ask)
- Page-level recommendations (at least 10 priority fixes), including answer‑first sections, FAQ blocks and better structure for snippets/AI Overviews
- Blog setup pass (categories, tags, UTMs, naming)
Deliverables
- Audit deck (slides) + action plan (spreadsheets)
- 30-minute readout + Q&A
- Next 90 days focus (pages, topics, fixes – including “low-effort, high-impact” AEO opportunities)
Best for: teams needing direction before investing in production, and who want to understand how SEO and AI search fit together.
Prices shown are starting points, ex-VAT. 50% to book, 50% on delivery (System: 40/40/20 by milestones). EUR billing; other currencies on request.
Sprint – SEO & AEO Growth
Turn strategy into a practical publishing plan that works for both search engines and AI answers.
- Question‑driven topic clusters (pillar + supporting pages) mapped to search intent and real user questions
- Editorial calendar for 4–8 articles, with each piece structured as answer‑first
- On-page templates (H1–H3, meta, intro, CTA, patterns)
- Optimization playbook (images, schema, briefs, internal linking)
Deliverables
- Cluster map (visual)
- One calendar month planned (briefs or outlines for 4–8 posts)
- On-page SOPs + checklist (including answer‑first and AEO guidelines)
Best for: teams who can write but need structure that ranks and gets quoted.
Prices shown are starting points, ex-VAT. 50% to book, 50% on delivery (System: 40/40/20 by milestones). EUR billing; other currencies on request.
System – SEO & AEO Engine
Build a durable SEO system with automation, internal linking, and AI-ready content.
- AI-assisted workflows (brief > draft > optimize > publish)
- LLM & AEO optimization for GPT-powered tools and AI Overviews
- Internal linking blueprint + link pass on 15–30 existing posts
- On-page optimization for 6–10 key pages/posts
- Analytics dashboard + training
- Review workflow and QA checklist: handover + 14 days support
Deliverables
- SEO & AEO playbook (process + patterns)
- Optimized pages/posts + link map
- Live dashboard + 60–90 minute team training
Best for: SMEs that want the machine built and handed over ready to run.
Prices shown are starting points, ex-VAT. 50% to book, 50% on delivery (System: 40/40/20 by milestones). EUR billing; other currencies on request.
SEO & AEO Growth Accelerator (Retainer)
Ongoing SEO, content & AEO/LLM optimization
(Flexible commitment · 3–12 months)
For teams that want continuous SEO improvement and AI‑readiness, not one-off fixes.
Flexible monthly model: from 1 to 8 days per month — scope and duration tailored to your needs.
Best for: teams who want a long-term partner steering SEO and AI-readiness consistently.
Prices shown are starting points per month, ex-VAT. Final retainer depends on website volume, number of markets (FR/EN/DE), and tool stack. EUR billing; other currencies on request.
Explore Other Services
See how different conscious brands grow with the full suite of services.
Example Use Cases
SEO Audit & Redesign
Multi-Market SEO
Content Cluster Strategy
E-commerce SEO
Local SEO Optimization
Technical SEO Overhaul
Workflow and Tools
Workshops
Zoom/Loom + live collaboration in FigJam/Docs
Documentation
Google Docs (tracked edits)
Hub
Notion or ClickUp (all assets, frameworks, prompts)
Handover
Live training + recording + SOPs
Add-ons (Optional)
Localization (DE/EN>FR)
Cultural adaptation of pages + international keyword mapping
Website Copy Expansion
Additional pages, landing pages, product messaging
Founder Ghostwriting
LinkedIn/about, keynote outline, media bio
Design Partner Handoff
Brand book integration and web components
Timelines at a Glance
Starter
5 business days from kickoff
Blueprint
10 business days from assets handover
Conscious Brand System
4-6 weeks depending on page volume and stakeholders
FAQs
Will you implement changes in our CMS?
Yes, light on-page edits and internal links with access. Heavier development goes to your dev team or my partners.
Do you guarantee rankings?
No ethical SEO can. I commit to solid fundamentals, clear strategy, and measurable execution.
Can you create all the content?
Yes, either as an add-on or via a monthly production plan after the sprint or system.
How do you use AI here?
For research acceleration, briefs, and QA. Final content and decisions are human-led and brand-aligned.
What if we already have an SEO tool stack?
Great, I’ll plug into it and keep everything inside your ecosystem.
Ready to Build a Search System That Lasts?
Take the first step towards a sustainable SEO strategy that drives organic growth.
Let’s Connect
Ready to grow with soul, not noise? Let’s explore how we can build content systems that align with your values and scale with your vision.
mail@emilietrochu.com
Location
Berlin / Paris (On-site visits possible — frequent travel)
International collaboration
FR · EN — DACH projects
Localization
EN/DE → FR