Content Strategist & SEO/GEO Specialist — Art, Culture & B2B
You’re here to make impact, not noise
Your message feels right but doesn’t convert?
I help you fix the positioning, messaging, and SEO, because
clarity and strategy beat posting more content.
Content audits, SEO strategy & EN/FR/DE localization.
Built for brands scaling across markets with clarity, not chaos.
Welcome.
Ways to work together
Each offer is built for brands ready to move from reactive to strategic.
International Content & SEO System
Get a content machine that works across markets, without starting from scratch every time.
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Full content + SEO audit across your key markets
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Editorial strategy by market (EN/FR/DE): topics, angles, formats
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Topic clusters, internal linking structure, content guidelines
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Dashboard to track what’s working, where
Deliverables
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Audit report + editorial roadmap + content guidelines + 90-day priority plan
Best for: scale-ups, SaaS, e-commerce, or cultural institutions ready to build a content system that actually compounds over time.
Final quotes depend on page scope, markets (EN/FR), and speed (Express vs Standard).
Market Expansion Sprint (FR/DE)
You have a strong product. Your French or German market doesn’t know it yet. Let’s fix that in 30 days.
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Market research + cultural content audit
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Localization of your 5 key pages (home, product, core blog pillars)
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90-day content plan + guidelines for your local team or translators
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Tone of voice adapted for the target market, not just translated
Deliverables
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Localized pages + content plan + editorial guidelines
Best for: brands entering FR or DE markets, or FR brands structuring their EN/DE presence.
Final quotes depend on website volume, market scope (FR/EN/DE, number of countries), and technical integration (custom CRM/data setups).
AI Content Ops for Global Teams
Your team is producing more content. The quality isn’t keeping up. Here’s how to fix the system, not just the output.
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Audit of your current content workflows
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AI + human workflow design: prompts, process, editorial governance
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Team training + full playbook to run it independently
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Brand voice guardrails so every piece still sounds like you
Deliverables
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Workflow design + prompt library + team playbook
Best for: marketing teams scaling content production across languages, who want AI to speed things up without losing their voice.
See all services
How it works
A simple 3-step process: clear scope, fast turnaround, smooth execution.
We align live (kickoff call)
We start with an alignment call to clarify your objective, audience, offer, and what success needs to look like. You can also share any useful materials.
Direction locked before production
I formalize the goal, the angle, the promise, and the structure. After validation, I produce with zero ambiguity and far fewer back-and-forths.
You receive a publish-ready deliverable
Page-ready copy (or a structured doc) + a short Loom walkthrough so you know exactly what to do next.
Need it fast? The 1-Page Conversion Fix is available in 48h (Express).
I’m Emilie, Your Strategic Partner
An international content strategist helping ambitious brands grow across markets with smart SEO, culturally-resonant storytelling, and scalable content systems.
I don’t just help you “produce content”. I help you connect, convert, and lead with meaning. Whether you’re a SaaS scaling into Europe, a gallery building its digital presence, or an industrial brand finally getting the visibility it deserves: this is where clarity returns.
Journalism-trained. Bilingual EN/FR. International markets specialist.
Big-company standards for lean and growing teams, from solopreneurs to international SMEs and in-house marketing teams.
Multi-Format Storytelling Expertise
Journalism-trained storyteller delivering international-ready content in the formats audiences actually consume: editorial, web, social, video, and downloadable content.
Values-Driven Approach
Helping brands grow at scale while staying true to who they are, aligning strategy, tone of voice, and storytelling so every piece of content remains coherent, credible, and unmistakably “you.”
Smart Systems
Building scalable content systems that grow quietly, but powerfully: clear workflows, reusable frameworks, and automation that keeps quality high while output increases.
Trusted by purpose-driven brands worldwide
Let’s Find Your Perfect Solution
Pick your biggest challenge, and I’ll point you to the best next step.
What’s your current biggest challenge?
Here’s what I recommend
In Their Words
Client voices on clarity, content, and growth.
“Emilie helped us strengthen our presence in the French market thanks to her exceptional skills in content management and optimization. Her attention to detail and her ability to create relevant, high-quality content were impressive.”
Dan Virgillito
International Content Lead at Shopify Inc.
“Emilie is exceptionally good at quickly grasping the product we offer (video game localization) and (…) is excellent at adapting to any type of product (ours is extremely complex). She approaches every request with great professionalism and is a pleasure to work with.”
Marie Amigues
CEO/Founder Altagram GmbH
“Ms. Trochu’s willingness to work was marked by a very high level of commitment and initiative. She learns quickly and has always been able to handle difficult situations and even heavy workloads. Ms. Trochu carried out her work with enthusiasm, autonomy, and self-confidence, consistently achieving excellent results. She demonstrated exceptional dedication and outstanding qualitative and quantitative performance.”
Henning Kruthaup
CEO/Founder Sparheld GmbH
Ready to Build a Presence That Grows Powerfully?
Start with a free diagnostic call to explore how we can align your content strategy with your values and goals.
Book Your Free Diagnostic Call
20 minutes to discuss your challenges, explore solutions, and see if we’re a good fit—no pressure, just clarity.
Reserve your callNo sales pitch · Actionable insights · Clear next steps
Let’s Connect
Ready to grow with soul, not noise? Let’s explore how we can build content systems that align with your values and scale with your vision.
mail@emilietrochu.com
Location
Berlin / Paris (On-site visits possible — frequent travel)
International collaboration
FR · EN — DACH projects
Localization
EN/DE → FR
Book Your Free Diagnostic Call
Content strategy for international brands that want growth, and still sound like themselves.
LinkedInServices
- Content Strategies & Systems
- International SEO
- Brand Strategy
- AI Content Automation
- Localization
For International Brands
- Scaling Brands
- International SMEs
- Art & Cultural Organizations
- B2B & Industrial Companies